Blog posts tagged with 'packaging-tips'

Our custom tissue paper is perfect for makers, artisans, and small business shops. Their products are special, and they want to hand them over in a special way. Custom tissue paper is a simple way to add a professional feel and remind customers where they made their purchase.

Since we love talented makers, we occasionally feature those who have put our custom tissue paper to good use. Today we’d like to feature is Chris and Faith, the creative minds behind Tramake, whose art prints and home accessories are swoon-worthy. They make art printed on wood and canvas, desk organizers and giant and regular sized coasters, all with modern design. And we aren’t the only ones who love what they do—their work is featured in some West Elm stores, art shops around Chicago, and more. We sat down with Chris and Faith to discover what inspires them, success tips for other makers, and more.

Why are you passionate about your shop?

We love the marriage of thoughtful and intentional decoration and the function of an object. When we can make form meet function in a way that feels completely our brand, it’s a great feeling. An even greater feeling is the way this endeavor connects us to people. We love meeting other creatives, business owners, and collectors. It’s always super energizing and inspiring.

What inspires you when you are designing something new?

Art History is always informing what we do. Chris and I both studied art history and have a passion for early and mid 20th century art and design. We’re always trying to find that sweet spot that both nods to the past and reinterprets the ideas to be truly modern and new.

Why is presentation in your packaging important?

When we have excellent professional presentation in our packaging it establishes credibility and defines an aesthetic for the experiences our customer will have with our brand.

Do you have a success tip for other makers?

Know your audience. It can seem like the key to success is to appeal to everybody. But that only makes for watered down design. We only make things we truly love. It keeps us happy even while we might be sanding the same thing for the hundredth time.

What do you do for fun?

Some of our favorite ways to spend free time include try new restaurants in Chicago, attend comedy and improv shows, and learning new creative skills. We nerd out about almost anything that’s creative. From food science to stained glass techniques, we’re game to try it.

Check out more from Tramake!

Are you a maker? Improve your packaging by ordering your custom tissue paper today!

At Digiwrap, we love the idea of prioritizing presentation. As one of our crafty customers put it, “I want to visually communicate that my item is special and that I’m handing it over to the buyer in a special way.” When your buyer submits an order online or makes the decision to make a purchase in person, your packaging can affirm the decision for them. There will be no buyer’s remorse if they open the shipping box, or if in person they are handed the purchase, and it feels to them more like a gift than a transaction. Your packaging can do that work for you—elevating your product to a new level.

Here are a few tips for creating packaging that works:

1. Keep it simple. You won’t be able to sustain packaging if it involves a long process or a huge expense. With packaging, often less is more. We’ve seen clients do amazing things with just a few sheets of custom tissue paper and twine.

2. Consider your brand. What does your brand stand for? Work the essential elements and feel into your packaging. This may mean designing a logo tissue paper (which keeps with the simple theme above.) Or maybe your brand is about whimsy, or nature…work these elements into a custom tissue paper design that stands out as original.

3. Protect your items—beautifully. You know you need items to be wrapped so they don’t break during shipping or the ride home. So why not beautify the padding? Custom tissue paper is great for handling the job of keeping your items safe for shipping.

4. Get outside advice or help. We’ve seen clients turn out incredible packaging and ideas that they likely couldn’t have come up with on their own. Youcould consider a designer who can put together a custom tissue paper design, or even a brand development company like Postfilm, which one of our clients used for her photography packaging.

5. Encourage repeat business. You accomplished the most difficult part, which was getting them as a customer in the first place. Encourage more business both through your stunning packaging, and through a reminder of how they can find you again next time. This may be a business card, or it may be as simple as your website address or shortlink listed on the tissue paper.

Ready to design your custom tissue paper? Learn more about ordering.

At Digiwrap, when we say “custom tissue paper”, we mean “fully custom.” We pride ourselves on working with our customers to improve the presentation of their packaging with tissue paper printed with their custom design or logo. But the design isn’t the only part of the tissue paper that can be customized. We’ll also work with you on the size.

We love to help ease the process of packaging so that your product can be easy to assemble and get out the door. That’s why we offer this packaging tip today: Figure out the best size for your custom tissue paper, and we’ll cut to the size you need for no additional charge! We are able to do these custom sizes for orders in quantities of [X] or more. We can do sizes of 30″ x 20″ or less.

We recently did a custom sized sheet for BossBox, a cool tie-of-the-month club. They wanted a tissue paper to fit in their mailing box that showed off the BossBox logo and fit perfectly and seamlessly within their box. We cut the sheets to the perfect dimension and voila! No folding or cutting required when they receive their order!

If you’d like to order tissue paper at a custom size or find out how we can work with you on your order, simply contact us with your request and we’ll get you started!